Designer Hong Yang
Talk 65 9619 9195
Type hongyang@gmail.com


Mobile App: Sight Read Published on Apr 05, 2010 at 10:44 pm.
Filled under: Graphics,Interactive


Interactive Haiku Published on Apr 05, 2010 at 9:52 pm.
Filled under: Interactive


Interactive: The Legend of the 6 Swans Published on Apr 05, 2010 at 8:52 pm.
Filled under: Interactive


Maybelline Pure Mineral Rich Media Content

Part of an integrated online marketing campaign comprising of various social networking and viral dynamics, ULTRAGRAV teamed up with designer ZXEROKOOL on art direction and creation of Maybelline New York’s online presence. The marketing dynamics of the new Pure Mineral line of cosmetic products hinges on the popularity of social networking websites like Facebook and video portals like YouTube. The website is a almagation of rich media content combining information, videos and external resources. Implementation of web technologies like Google Analytics allows learning of where visitors come from and how they interact with the site, strengthening marketing initiatives.

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Published on Apr 05, 2010 at 6:05 pm.
Filled under: Branding,Interactive


Vader Lightsaber Emulator

The Vader Lightsaber Emulator was a personal vanity experiment, borned of my love of STAR WARS and the deep booming (pun intended multi-faceted personality of Darth Vader.

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Published on Apr 05, 2010 at 4:48 pm.
Filled under: Graphics,Interactive